Most home jewelers live close to at least one country club and with little effort could book one or two private showings at the club. From my personal experience, I can definitely tell you that the country club circuit is a very lucrative market. Scheduling a private jewelry show takes a little more sales expertise but that effort can really pay off–big time with some lifetime customers with very deep pockets. OK, you have just learned another secret for marketing your jewelry.
Now go out and make that first call right now before someone beats you to it!
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